Webinar Training (07-16-09): Blog Posts, Blog Pages & Marketing Pro Pages

QuanSite is a complete New Media Marketing system. Standing at the center of the 5 channels of New Media, your QuanSite is a complete site-building system that makes it easy for you to have a google optimized blog, an attractive SEO optimized home page and unlimited landing pages, focus pages and salespages – all in one!

In this week’s LIVE member training, you’ll learn the differences between blog posts, blog pages and marketing pro pages and see examples of the type of content to put on each page.

Blog Posts, Blog Pages & Marketing Pro Pages

Note: The first few minutes of the video is audio only. You will see a black screen until JP starts speaking.

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Member Q&A

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Basic HTML Cheat Sheet

When you need to add a little “umph” to your site, you may need to dabble in a little HTML.  The downloadable PDF Cheat Sheet should help you get through the most basic of HTML.

Download the HTML Cheat Sheet Here.

If you have any suggestions on expanding this quick reference sheet, please let us know via the help desk at http://www.quansite.com/support (use the Suggestions area) so we can expand this for our users.

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Creating a New Blog Post/Article

One of the most important elements of building consistent traffic and search engine ranking is creating fresh content on a consistent basis. That is called a “Blog Post.” You’ll find this option under the “Create” menu.

  • Title » Refers to the post title. This should be a keyword rich title that reflects the content of your article.
  • Permalink » Is automatically generated using the title of your post. This becomes the URL of your post. For example, if my post title is “My Blogging 101 Post”, the post slug becomes “my-blogging-101-post”, which in turn makes the URL to that particular article http://MYDOMAIN.COM/blog/my-blogging-101-post/. This creates even more keyword relevance within your site. If your post titles tend to be long winded, more than four or five words, you may want to shorten the post-slug by creating your own within this box. Do not use “spaces” in this box, just “-“ to separate each word to keep URLs consistent throughout your site.
  • Post » Is where you’ll enter your content. Remember that Social Bookmarking sites and RSS Directories will be pulling the first few sentences from here. You’ll want to make sure it is keyword relevant and engaging enough to entice visitors to come over to your site.
  • Tags » Are single words that build your keyword phrase. For instance, if my keyword phrase was “New Media Marketing”, I would enter the tags; new, media, marketing. The tags entered here will create “internal links” to other articles within your site with the same tags as well as allow the Social Bookmarking Sites and Search Engines to index your articles accordingly.
  • Categories » Are a way to sort your articles. These should be
    short one to three word phrases that are keyword rich. These categories
    allow readers to browse through articles that they are interested in,
    along with adding even more keyword relevance to your site.
  • New Media PRO VIDEO » This section is for using the built-in Quan$ite Instant Video Player & Auto-Distribution features. There are several training videos on this powerful traffic, persuasion and profit boosting set of features. You can learn more about the New Media PRO VIDEO here
  • New Media PRO AUDIO » When you’re creating a podcast post, this section is where you’ll enter the multi-media file information. Click on the “Add Media File” button.Once your files are uploaded with the File Manager system, the “location” list is automatically populated for you. Just select the media file you want to use and the system will detect the best settings for it. Next you’ll enter a Title for your podcast. This should be both keyword relevant and podcast relevant. Under “Type” you’ll select the multi-media type that your file is, whether it’s audio or video (this is detected for you if you’ve uploaded your file via the File Manager). You can add more files to the same post by clicking on the “Add Media File” button and repeating these steps.
  • Excerpt » Is where you’ll enter an additional description of your article, or a brief summary. This excerpt may be used within your Quan$ite system when visitors are searching your site for content, browsing through categories or archives, and at RSS Directories and Social Bookmarking sites. It is not necessary to use this option however as the first paragraph of your post will work in the same way.
  • Trackbacks » Are ways for you to comment on another person’s blog. Basically the way this works is, let’s say you’re browsing the net and you run across an article that your readers would love or would completely relate to. You would write a short review of the article, including a link that goes directly to the article you’re mentioning, and then include that link in the Trackbacks section. This will add a “trackback comment” to the article you’re commenting on and let them know you’ve posted on your site about their article. In more general terms, it’s a “remote commenting” tool.
  • Comments & Pings » Allows you to set “comment” settings for individual posts.
  • Password Protect This Post » Is a tool that allows you to protect certain posts from being viewed by anyone without the password. We use this in our Student Site for the MBO Club as a way to protect individual coaching call posts from students other than the one it’s intended for.
  • In-Series » is a way to keep articles within a series together.
    By using this feature, you’ll be able to post portions of your series
    whenever you want, whether there are additional posts in between, and
    the user will still have the ability to read the series in order by
    following links that are embedded at the end of a series article. (Series Settings)

In the right sidebar area:

  • Publish Status » Is automatically set to “Unpublished” which means even if you click on “Save” under in the sidebar, your post will not be seen within your blog until either the status is changed to “Published” or you click the “Publish” button in the sidebar area. Be sure to change this when you’re posting articles, even if you’re changing the Post Timestamp so the article is published on a future date.
  • Published On “Edit” » Allows you to change when the article is actually noted as being posted. If you set this to a future date, the post will not be viewable by the public until that time. If you set it to a past date, the article will be archived appropriates by this timestamp. This feature allows you to pre-load articles so even if you aren’t able to post for the next week or so, you’ll still have new articles being published on your blog. It’s a great tool for when you’re going on that much deserved vacation!
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