QuanSite – Your Time Is Money Solution

Coach Deb (@CoachDeb) and Matt Bredel (@MatthewBredel) talk about QuanSite and the Secret Society of the Quan otherwise known as SSoQ. Get the inside scoop and history of QuanSite.

Time is money, and that is one reason QuanSite is your online business solution. Coach Deb and Matt will tell you more….

We want to hear from YOU! Please comment below.

Twitter Basics in 9 Minutes

There are many way to use Twitter, but Coach Deb’s(@CoachDeb) approach for herself and her students is to use Twitter to build her brand and get followers who are really interested in what she has to say. She is interviewed by social media master Michael Stelzner(@mike_stelzner).

I hope you enjoyed the video! Do you have questions about Twitter?  Post them in the comment form below.

Your tribe is the most important part of your business. Your tribe is composed of your customers and followers, people who like you. We often call them followers, friends, and raving fans.  But what is the difference between them?  Coach Deb explains in the video below….

We would like to hear from YOU! Put your thoughts in the comment box below.

The New Media marketplace is all about “sharing” right? Well what about the hard work you’ve done or paid for to create valuable content for your Tribe? You want people spreading the word, but not taking credit for your work. In this video you’ll learn three some simple steps you can take to protect yourself against online copyright infringement without involving an attorney.

It doesn’t matter whether your business delivers services online or off-line — today EVERY business is online attracting customers (or at least should be.) Your intellectual property is one of the most valuable assets of your business today. You work hard to grow your Tribe by sharing lots of valuable information.

You may be sharing:

• Free content you want passed along
• Original content that people pay for
• Unique names for your products, services or systems that you’ve developed

In every case there are lazy hacks out there who will try to steal your content, your processes, and even your products. These mental midgets will pass along part (or all) of your work and take full credit for it. Whether it’s to market their products or actually steal your digital material to sell it without you ever seeing a dime.

This is copyright infringement, and here’s how you can protect yourself aganst being a victim . . .

Simple steps to protect yourself against copyright infringement

In this video you’ll learn:

• What you can do to protect yourself against copyright infringement?
• How you can find if your material is being stolen?
• What to do if you find somebody stealing your material?

So those are some simple steps to protect yourself against online copyright infringement. It’s something that we all deal with when using New Media marketing to grow our businesses online. Put them into action today by having someone on your team monitoring filters on a daily or weekly basis, and you’ll be protected at least at a base level.

A quick note regarding Google Alerts. You reduce false positives in alert results by using quotes from your work or digital fingerprints that you’ve inserted into your works to uniquely identify it.

There may be instances where getting an attorney involved is necessary, but these initial steps can save you thousands of dollars in attorney fees.

If you have additional resources to recommend, or a story about online content theft, share it in a comment below.

Resources mentioned in the video

DOWNLOAD
Word Template for Copyright Infringement letter to ISP

Services for looking up ISP of offender sites:
http://centralops.net/
http://domaintools.com

Info on the Digital Millennium Copyright Act of 1998:
http://www.copyright.gov/legislation/dmca.pdf
http://www.google.com/dmca.html

Service to help you search for copies of your page content on the Web:
http://copyscape.com

Info on Ebay’s VeRO program:
http://pages.ebay.com/help/policies/programs-vero-ov.html

Google Alerts:
http://www.google.com/alerts

John Paul Micek is founder of RPM Success Group ® Inc., the leader in software, systems & strategic coaching to double your profits in the New Economy. QuanSite New media marketing software is one of those resources. He is author of the first published book on New Media marketing, the best seller Secrets Of Online Persuasion.

Want to attract more customers for your business? Get your FREE copy of “FLIGHT PLAN: The Red Carpet Guide to Growing Your Business in a New Media World” at QuanSite.com, the world’s leading New Media online marketing software.

WOW! I just found this radio interview Coach Deb did at last year’s Blog World Expo in Vegas with syndicated radio talk-show host Hugh Hewitt. In just 5-minutes Hugh draws out of Coach Deb more than two-dozen tips on using Twitter for business that you can IMMEDIATELY apply for yourself.

Hugh Hewitt’s radio show is heard in over 125 cities across the country every weekday. Hugh is a best-selling author as well, including one of the first published books on the power of New Media back in 2005 “Blog: Understanding the Information Reformation That’s Changing Your World” . . . yet he credits Coach Deb with introducing and educating him on the power of those little 140-character Twitter messages to deliver BIG results with more connections, more partnerships and more customers too!

Click the play button or download the interview to listen and you’ll learn:

• Why using robots to get followers can deceive you (& kill your results)
• Why “how do I get more followers?” is the wrong question to start with
• How to separate good followers from bad
• How to handle negativity when connecting and marketing in New Media
• Why using New Media is unavoidable for ANY business or ANY size

Enjoy!

Play Now:

 Hugh Hewitt radio interview with Coach Deb on Twitter for business [5:18m]: Play Now | Play in Popup | Download

There’s a quiet war being waged in the business world. Up til now you’ve been a casualty. Apple is taking aim at Adobe and you’ve been caught in the cross hairs as well. Here’s an update on how to automatically boost your online and mobile video exposure. And if you’re a premium member on QuanSite new media online marketing software, it’s 8-10x faster too! Here’s the scoop . . .

Apple’s iPhone anti-flash online video marketing assault

Apple has had Adobe software as a target since the release of the iPhone. And now with the release of the iPad the assault has reached a new level of damage.

You see, Apple definitively states that NO applications (apps) on the iPhone and iPad environment can use Adobe’s Flash software platform. That’s why, if you’ve ever tried to view most online video (including those on your QuanSite) on your iPhone, all you saw was a blue box where your video should be.

For most websites that use flash video, it means that their videos cannot be viewed on a hand-held device or smart phone.  The iPad revolution sweeping the globe will cause many business owners to miss the opportunity to connect with the new consumer who browses the internet with their iPad, iPhone or other mobile device.

Sure you could use a YouTube video embed on your site. But that comes with a host of big negatives for business owners like yourself. For example, you already know from the QuanSite base trainings and the Quaniversity Online Marketing Edge Program that using a YouTube embed provides a doorway for visitors to exit your site. Ads, including your competitors videos, will actually play on your site. Plus, a YouTube video player does NOTHING for your branding (and in most cases will actually damage your brand due to default player settings.)

But here’s the great news . . .

Read the rest of this entry »

Marketing is about controversy. The more controversial, the better the buzz with online video and other New Media channels. And the more bang for the buck you get. But what do you think of the new Nike ad featuring Tiger’s deceased father? Is it brilliant marketing, or shameful exploitation?

The new Nike commercial features a recording of Woods’ deceased father, Earl, gently but firmly admonishing Tiger. The recording was made long before the controversy about his extramarital affairs exploded. Earl Woods, who died in 2006, urges Tiger to live a just life and learn from his mistakes.

Watch the 30-second spot and talk-back

Talk-back & share the Quan

Personally I think the whole thing is silly. He slipped up (oooops….OK, lots of “slips”) LOL! . . . but it’s his life. No one but the companies he endorses has the right to judge him and pass sentence. He’s not a politician and holds no responsibility to me or anyone else in the general public. If you feel otherwise, you can judge with your wallet.

Is the commercial shameful? Well, in my opinion; it’s not my dad, it’s Tiger’s. It’s his choice. That aside, all I can say is Nike has gotten more free buzz since the ad was released — with off-line coverage and with online video, New Media and Social Networks — than they have in a lonnnng time.

What’s your opinion?

Is this a brilliant marketing move or a shameful ploy?

John Paul Micek is founder of RPM Success Group ® Inc., the leader in software, systems & strategic coaching to double your bottom-line in under 12mos in the New Economy. QuanSite New media marketing software is one of those resources. He is author of the first published book on New Media marketing, the best seller Secrets Of Online Persuasion.

Online video is a killer business tool. Rapport, trust, more sales . . . they’re all possible with online video. But like other New Media online marketing methods — only when it’s done right. What’s the right way? Let’s take a look at a killer 7-minute video example right now and see.

First — tell em’ what you want em’ to do

“The following is a product advertisement. You are going to be bombarded by visuals of great looking products, and then entertained by motorsports eye candy. Do not resist the temptation to purchase the products when prompted to do so. Enjoy!”

When’s the last time you watched an online video that gave you a warning like this right up front? You’d probably expect anyone who made a video like that to have a dozen or so views right?

Well, how about over 13-million views on YouTube alone.

Surprised?

Watch this video and you’ll see why

Capturing hearts, minds and pocketbooks

If you’re not in the target audience I hope you can see what was done here. If you fall into the target audience, you felt it.

The formula is simple. Know your audience and their wants, needs and dreams. Then stir emotions so deeply that your products stick in their minds, then and only then will you win both their pocketbooks and loyalty in today’s cluttered marketplace.

Simple isn’t always easy — unless you make it hard

Don’t get hung up on the production quality of this video. Don’t focus on not being able to drive a 600hp car sideways at 100mph you’ll miss the point. It’s the principles encapsulated in this video that are immediately applicable, no matter what your budget or driving skills.

For one thing, you should get the point that you CAN blatantly promote your product or brand using New Media in your online marketing . . . IF you give value in return. In fact, I argue that if you try to “fool” people with a bait and switch, or  beat around the bush — that will kill any chance of your getting results with your videos.

On the other hand, did you notice the subliminal product positioning throughout?

What else did you notice?

Talk back and expand the Quaniverse

• What did you think of the video? (Did you watch the whole thing?)

• What marketing principles did you see in action in the video?

• How did the “warning” at the beginning of the video affect you? Did it bother you or cause you to actually pay more attention and actively look for the products?

• What one idea could you walk away with to improve your videos?

Take a minute to talk back below now. Would love to hear your thoughts.

Colorado just killed thousands of small businesses whose revenues are based on affiliate sales. They follow on the tail 3 other states with similar laws in place already, and 14 more states nipping at their heels. Here’s why, whether you are an affiliate, or you run an affiliate program, you need to know how this rabid pack of looters can do serious damage to your business, maybe even kill it all together.

Amazon first to fight back . . .

When Colorado passed this new onerous tax law, they forced Amazon’s hand. With one of the world’s largest affiliate programs, Amazon had learned from their experience with New York state when NY passed an Affiliate Nexus Tax. Amazon immediately notified every affiliate in Colorado that they were canceling their affiliate referral program in the state.

Basically they called Colorado’s bluff (CO didn’t think they would ever do what they did) and in the process they took a stand for us all.

You see, New York, along with North Carolina and Rhode Island have enacted laws saying that if a retailer runs an affiliate program with referral payments, that’s enough to trigger tax collection requirements. It has to do with “nexus”, which we’ll get to in a minute.

California, Illinois, Iowa, Maryland, New Mexico, Vermont, and Virginia are among those states with similar measures currently pending; in Virginia, one chamber of the state legislature has approved the bill.

The law is called the Affiliate Nexus Tax, AKA the “Amazon Tax” for Amazon’s ongoing legal battle with New York state on the unconstitutionality of the law. It’s the latest in a series of efforts to increase taxes by eliminating the long-standing “physical presence” standard and replace it with a nebulous, arbitrary standard of “economic presence.” Physical vs. economic presence is HUGE when it comes to nexus.

But the fact that Amazon has deep pockets and is able to fight this is a help to us all — affiliates and business owners with affiliate programs alike.

The deadly danger of the Amazon Tax & Affiliate Nexus

Aside from the unconstitutionality of these laws, the ass-backward logic of raising taxes on the businesses on whom the recovery depends, and the over-reaching of states beyond their borders; the most pressing concern you need to have is the language these new tax bills use.

Common language from the bills includes:

Read the rest of this entry »

Join Coach Deb as she is the guest on David Cooper’s Internet TV show from the Hopes, Goals & Dreams Studio in Nashville, Tennessee.

7:58 pm CST
8:58 pm EST

Here’s a quick video with Coach Deb & David Cooper in the studio talking about tonight’s LIVE Broadcast’s Topic: Profit with Social Media!

Spread the word, invite your friends, Retweet this link invitation out, because the normal fee for this Webcast has been waived and it’s now easier than ever to join Coach Deb. There are no reservation signups – just go to the following page & have this link open 10 minutes before the show goes LIVE, and that’s where the Broadcast will stream directly to your computer!

“Click here to watch LIVE WebCast with Coach Deb and David Cooper”

(No registration or sign up needed)

PS: Spread the word! and Profit with Social Media!